Develop a Comprehensive Sales Training Module for B2B SaaS New Hires

Design a comprehensive sales training module for new hires at {{company_name}}, a B2B SaaS company specializing in {{industry_niche}}. The module should cover the following key areas, structured for a {{training_duration_format}} delivery: **1. Company & Product Deep Dive:** - Provide an overview of {{company_name}}'s history, vision, and mission. - Detail {{product_overview}}, including its core features, benefits, and unique value proposition for {{target_audience_icp}}. - Explain how our product solves specific pain points for {{target_audience_icp}}. **2. Sales Process & Methodology:** - Outline our standard B2B SaaS sales cycle, from prospecting to close. - Detail the {{current_sales_methodology}} (if applicable) and how it's applied at {{company_name}}. - Explain the role of each stage and key activities for new hires. **3. Prospecting & Lead Generation:** - Describe effective strategies for identifying and qualifying {{target_audience_icp}} leads. - Explain the use of {{key_sales_tools}} in prospecting and CRM management. **4. Discovery & Qualification Skills:** - Provide guidelines for conducting effective discovery calls to uncover customer needs and pain points. - Detail qualification criteria and how to assess a lead's fit for our product. **5. Product Demonstration & Presentation:** - Outline best practices for conducting engaging and value-driven product demonstrations. - Provide tips for tailoring presentations to {{target_audience_icp}}'s specific needs. **6. Objection Handling & Negotiation:** - Develop strategies and scripts for addressing {{common_objections_scenarios}} effectively. - Provide guidance on basic negotiation principles relevant to B2B SaaS sales. **7. Sales Tools & Technology Proficiency:** - Detail how to effectively use {{key_sales_tools}} for tracking deals, managing pipelines, and automating tasks. **8. Performance Metrics & Assessment:** - Define key performance indicators (KPIs) for new sales hires. - Suggest {{assessment_methods}} to evaluate understanding and readiness. The primary goal of this training module is to ensure new hires can achieve the following: {{desired_training_outcomes}}. Consider the competitive landscape, where {{competitor_landscape_summary}} are key players, and how our training should equip reps to differentiate.